Just a bit about search engine optimization.

PPC Kahuna is a recently opened PPC membership site that was developed by Jason Katzenback, the voice behind JohnCow. The site provides you with the software, the training, and the personal coaching that is essential to make money as a PPC marketer. In this PPC Kahuna review, I will explain the main selling points of the course.

PPC Training. The training is titled the “14 Day Challenge” and it gives you a chance to watch Jason setup a PPC campaign from start to finish. You begin by [learning|figuring out] how to pick your product and handle keyword research, and then go on to creating your blog and launching your PPC campaign. The training consists of two, 15 minute videos for each day, as Jason leads you step by step through each lesson.~Each day’s training gives you two videos with step by step instructions narrated by Jason himself.

PPC Kahuna Software. This PPC spy tool enables you to essentially spy on your competitors pay per click campaigns. Just start by entering in your keywords, and PPC Kahuna will scan the Google search results for each keyword and record which advertisers are displaying ads. When run over the course of a week or two, you will be able to find out which keywords were the most profitable by examining which advertisers consistently ran advertisements for them. The tool also allows you to see what ad copy they were using to give you ideas for your own ads.

BlitzLP. With this script, you can create landing pages dynamically. You setup BlitzLP on your own webhost, and it allows you to create different landing page templates that will give you good Google Adwords quality scores. The better your quality score, the lower your cost per click on Adwords.

Affiliate Blueprint. Each month, you will receive a full researched niche that Jason has done for you. He gives you the background behind the niche, the PPC and SEO keywords to use, an article to use for your product page, and three other topic related articles that you can use as you wish. You almost don’t have to lift a finger to make a profit with this.

Web tools. The PPC Kahuna membership site also contains several great web based tools. The BlitzPPC tool makes it very easy to upload your campaigns to Adwords. There’s also a tracking tool, and several keyword tools that make generating and managing your keywords a lot easier. Each of these tools is built to save you time and effort when creating your PPC Campaigns.