Twitter Has Users Yelling “Yahoo”

Yahoo and Twitter have recently made a major announcement to inform their users that the search engine provider and social media site are going to be working together. For users of Yahoo and Twitter, this announcement means that you will be able to receive tweets from some of Yahoo’s most used sites, including the Yahoo home page. In addition to receiving the tweets, Twitter users will also have the ability to change their status, and post new tweets from the Yahoo sites.

In addition to the ability to access your Twitter account from Yahoo web sites, Yahoo will also incorporate tweets into their search engine results as well. The two companies have said that this partnership will begin right away, but it is expected to take several months for the changes to be fully implemented. Yahoo and Twitter users should expect to see all of these new features in place by the end of the year.

Almost all experts think that the collaboration between Yahoo and Twitter comprises a direct answer of the Bing and Google collaboration that was declared late last year. Yahoo had already declared a like collaboration with Facebook last year, and the party hopes that these collaborations will serve to improve their standing in the rivalry with the different major search engines.

While the top executives have declined to speak about how much money will change hands in this exchange, executives have been quoted as saying that there will be no monetary exchange with Facebook for at least the next five years, but the agreement with Twitter is yet to be revealed.

Yahoo is well aware of the fact that Google is currently the most popular search engine on the web, and that their recent deal with Microsoft Bing, and the introduction of Buzz, is going to make it even more difficult for Yahoo to steal market share from Google. One of the strategies that Yahoo has adopted, in order to improve their search engine market share, is to partner with some of the most popular social networking sites, like Facebook and now Twitter. Facebook and Twitter both have millions of users, and if a percentage of these users switch to Yahoo, then the collaboration will be well worth it for the company. Only time will tell, however, how this strategy plays out.

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